Web 2.0 Properties

As of now, the World Wide Web is going through a sea change and a new online era has begun. This is one of the biggest reasons why web 2.0 properties have become so hot when it comes to generating relevant traffic that converts. By utilizing web 2.0 social sites, Internet marketers are able to build quality links back to their blogs or sites, which automatically leads to direct traffic and a high ranking in the search engines. Even though the regular link building methods still work, by employing the power of the second generation of web, it helps you strengthen your link building campaign and gives you a massive edge over the competition.

Talking in a more precise sense, Web 2.0 marketing is all about giving your website’s traffic a boost by enhancing its SERP rankings. In other words, Web 2.0 properties can be effectively used to get more inbound links and thus build a stronger web presence. This easily gains the attention of all the major search engines when they crawl and discover your website’s URL on hundreds of websites all over the Internet, giving them a real reason to push your site up.

Content Sharing the Web 2.0 Way

Relevancy is one of the biggest advantages that web 2.0 has to offer when building one way links to your site. The perfect examples being content sharing sites such as Hub Pages and Squidoo, which are seen as authority sites by the search engines. When you share content on these authority sites by creating your own pages and linking back to your own site, it helps you surge past the competition and achieve high search engine rankings in no time!

Apart from creating content pages on the above said sites, you can also set up free blogs on sites like Xanga.com, Blogger.com or WordPress.com. This gives you another opportunity to publish relevant content using these remote blogging platforms and build links back to the main site to direct people who want to learn more about the topic.

Social Bookmarking for Intelligent Link Building

Social bookmarking has turned out to be a popular form of Web 2.0 link building and promotion. There a hundreds of thousands of social media sites on the Internet, where getting inbound links is as simple as setting up and account and bookmarking your site. These social bookmarking sites are high traffic zones and are known to be thronged by people who want to discover new sites on a daily basis. So, it’s more like killing two birds with one stone, since you not only get quality back links to your site and increase your rankings, but also receive direct traffic that’s highly targeted. Some of the most popular social bookmarking sites are Delicious, Digg, Reddit and Stumbleupon, which are highly popular. If done right, these sites have a lot of potential and can send your traffic through the roof. This is why it’s extremely important to work on crafting out your submission details, in order to get the maximum exposure.

If you really want to get the most out of these Web 2.0 marketing strategies, implement them now and very soon you’ll find your site ranking for the most wanted keywords.